
How is website monetization different in 2024 compared to 2023 and previous years? The effectiveness of different advertising formats has become more noticeable. This is especially evident by the disappearance of variations like catfish, slider and so on. After all, they simply stopped working to a plus.
Advertising formats began to go again in the direction of simple and understandable. This review will consider the Partners.House affiliate program, which offers 4 advertising options and the original “extramonetization” option.
WHAT KIND OF PLATFORM IS PARTNERS.HOUSE?
Two projects were launched at the same time: the first Partners.House was aimed at buying traffic from websites and its monetization, the second Push House as a traffic exchange for its sale.
There is also a third project Spy House, focused on analyzing advertising on the Internet. Thanks to which the efficiency of traffic arbitrage increases, because you can always see the “squeeze” of a particular product and look for ideas of working creatives.
The arsenal also includes a service for working with mass payments, traffic filtering service and CPA network.
Returning to the first solution, we can remember the moment when it appeared. Exactly at the moment of widespread boom on push notifications. At that time a lot of affiliate programs started, which worked on the parent platforms, differing from each other only by names and quality of support.
In rare cases, like in the current review, the solution was and still is from a direct advertiser. Which provides higher rates when buying out traffic from sites.
WHAT ADVERTISING FORMATS ARE AVAILABLE?

– InPage,
– Web Push,
– OnClick (aka popunder),
– 2-Click Push.
Push notifications are still effective at monetizing websites. Although many people favor In-Page pushes over standard Push Notifications. This is often due to the type of content and thematic focus of the site itself.
OS and browser support depends on the ad format selected:
Web Push…
– Operating systems: Windows, Mac OS, Linux, Android.
– Desktop browsers: Google Chrome, Opera, Yandex, Mozilla Firefox, Safari.
– Mobile browsers: Google Chrome, Opera, Samsung browser, Android browser.
InPage Push and OnClick support absolutely all browsers and operating systems.
Contribution models for webmasters:
– Revshare,
– CPL.
Revshare is set by default. CPL is connected on an individual basis.
The geography of traffic redemption is all over the world. You can see the current rates in the “Top Countries” section.

Types of sites – adult and mainstream.
If you have any questions, you can always ask them in the chat support:
@publisher_push_house
There is also an official channel on Telegram:
@Partnershouse
WEBSITE MONETIZATION AND TRAFFIC ARBITRAGE: 2 IN 1
In different affiliate programs it is implemented differently. In this case, the options available are:
1. Add your site and advertising codes.
2. Send traffic to the system’s landings.
3. Drive traffic to your own landings, added by you to the system.
In the first case, you fill in the fields, confirm the ownership of sites, set the frequency of display of push notifications, postbacks (if necessary). Then put the code and get your earnings according to the frequency of payments of the affiliate program.

In the case of public landings there are additional settings.

And the opportunity to choose from 57 (at the time of the review of the affiliate program) landings of different themes.

For the convenience of webmasters on the platform you can buy a domain for a TDS or a landing page.

EXTRA MONETIZATION

A separately worthwhile option that is worth paying attention to.


A working case study is also provided there, by parsing it, you can understand the principle. It is available in the same menu item: it opens on a separate page and can be downloaded in pdf for familiarization.

There are also guides on how to set up trackers.
HOW TO WITHDRAW EARNINGS FROM THE AFFILIATE PROGRAM?
The minimum amount for withdrawal is 50 dollars.
Frequency of payments – once a week.
Payment systems:
– Webmoney (WMZ);
– Capitalist (USD);
– Bank cards (KZ, UA, RU);
– Pay2House;
– YooMoney;
– USD TRC 20.
